WHY WE DESIGNED IT
While the iPad’s minimal design is great for mobility, it can become difficult to use comfortably for long periods of time. So we designed this wooden iPad stand as a way to provide comfortable, easy support for iPad users, while at the same time creating something that adds aesthetic value to the home environment.
FUNCTION AND AESTHETICS
We aspired to create a product with a furniture-like feel that was at once both functional and elegant, capable of touching our emotions and inspiring us in its everyday use. Something that we loved having around our home or office. A product whose shape followed its function, reduced to the necessary, but also provided an attractive appearance when not in use.
OUR CROWDFUNDING JOURNEY
To get support to begin production of our patented design—and to see if there were others out there who think like us—we launched the original wooden iPad stand with a crowdfunding campaign on Kickstarter. Our hopes where exceeded: there was a yearning desire among people like us for products that they could connect with, and see the value in. Thanks to these like-minded souls, our Kickstarter achieved 275% funding of its initial goal and became the most successful of its category. Today, we take pride in knowing that the Yohann iPad stand is still the only stand on the market that comes with this level of functionality and aesthetics.